Norwegian Air

Our team was presented the opportunity to create a co-branded campaign for Norwegian Air. Following industry and company research, we brainstormed possible concepts, ultimately merging the Allianz brand with theirs. 

The campaign we developed was designed to encourage hesitant travelers to step out there and #TravelHappy (Allianz's hashtag) with the added security of travel insurance. We also created interest through use of specific Norwegian words and slice-of-life imagery in celebration of the Norwegian experience.

Deliverables for this project included online banner ads, emails, social media ads, airplane screen seat back designs, a landing page to tie the campaign together, and booking path offers.